If you have a book, you need to spread the word to readers.
If you have a product or service, you need exposure.
The following link is some of the best information out there in one compact spot, that I've ever heard; and I want to share it with you.
Self-promo guru, testing and web marketing innovator, Tim Ferriss, shares his amazing advice , in his presentation to Le Web in Paris. He explains how your book, blogging, idea, or products can be easily marketed on the web to a global sensation-for free or cheap.
(Also scroll down on this page, for more articles on marketing, and other topics.)